SCORE Chapter #81

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Article #13

Posted: 10/6/06

Entrepreneurship Extravaganza rocks on

Colleen Watson

This week's Entrepreneurship Extravaganza was the business equivalent of the rock scene's Lollapalooza or Warped Tour.

Instead of mosh pits and overpriced T-shirts, though, the series of events on Thursday and Friday was designed to help future businesspeople further their dreams of being their own boss.

Students, faculty and community members came to hear Thomas Christopher kick off the event by speaking about "Achieving Entrepreneurial Success in a Retail Environment" at the year's first lecture in the Solomon Lecture Series.

Christopher, a Kent State alumnus, talked to the packed auditorium in Rockwell Hall about his experiences with numerous notable entrepreneurs: Charles Tandy of Pier 1, Len Reggio of Barnes & Noble and Howard Schultz of Starbucks.

The Entrepreneurship Extravaganza's second day held more than just a speech or two. As in music festival fashion of stages competing against each other, many panels and roundtables were held at the same time.

Some past and present entrepreneurship lab students gathered to discuss the importance of entrepreneurship before the day hit full-speed.

"People have a lot of needs, and we need creative problem-solvers," said business administration graduate student Ed Horning. "We need businesses that can fulfill those needs and create a sustainable society."

The day officially kicked off with the introduction around 11 a.m. Entrepreneurship roundtables and a panel discussing the start-up of a minority-owned business followed.

The roundtable discussions featured a number of area success stories in entrepreneurship and covered a wide array of career fields.

Sean Kennedy, a roundtable featured guest, explained how he went from a partying college student four years ago to the successful business owner of Technology Recover Group.

Before his 15-minute discussion, Kennedy walked around the table and introduced himself to every participant, making sure to use the names printed on the nametags. He emphasized the importance of relationships in business.

"Never be afraid to ask for help," he said. "Talk to people who've been there and done that before."

Next up was the introduction of the Extreme Entrepreneurship Tour.

At a music festival, the EET team would have been the surprise act that blew away everyone who made it to the stage to see them.

EET team member Rahim Fazal, 24, gave the day's first keynote speech. Fazal developed a successful dot-com business and sold it for $1.5 million before his high school graduation.

A series of panels and workshops followed Fazal's speech, along with ample time for networking with other participants, featured speakers and those with displays on the second floor of the Student Center.

In one workshop, Michael Simmons, 24, and Sheena Lindahl, 24, co-founders of Extreme Entrepreneurship Education, discussed their company's "Dream Action" plan. The workshop was intended to establish recognition and accountability of each participant's entrepreneurial spirit.

By the end of Simmons and Lindahl's workshop, participants had an accountability partner to make sure they'd be taking daily steps to reach their dream.

"I want to contribute to the attainment of human potential," Lindahl said. "I'm fulfilling my potential by helping others reach theirs."

Dean George Stevens, Ray Dalton, Fazal and Lindahl participated in a panel moderated by Simmons. The panel encouraged many students, showing them it's never too early to follow a dream, nor should age or background be a deterrent.

"I've been so inspired by the people I've seen," said Kent Roosevelt High School student Sara Braden. "It's really amazing to see people who are young, extremely successful and still coming up with new ideas.

"It makes me want to start my own business," added Amy Baesemann, also a Kent Roosevelt High School student. "It's all about motivation."

Ray Dalton gave the motivational keynote speech, calling on students to take action.

"If you're passionate and driven toward what you want to succeed, then keep going and check your ego at the door," he advised.

He ended his speech with five C's to success: confidence, credibility, communication, community and compliments.

Business administration graduate student Carmelyn Jackson said she found his speech very encouraging and motivating, just what she was looking for.

"I came here for motivation," she said. "I want to learn how to start my own business, get some direction and have a good time."

Ryan Dalton, a comedian and Kent State alumnus, closed the event. The crowd erupted in laughter at his jokes about using credit cards to scrape glaciers off cars in the wintertime and games he played with his parents on long trips, "I Spy" and "If You Don't Shut Up, I'll Hit You."

By the end of the day, Julie Messing, director for the Center of Entrepreneurship and Business Innovation, saw an addition to her original objective.

"The enthusiasm of students walking out of the panels and being like 'Wow!' was great," she said. "The objective was awareness, but we're also excited to ignite that entrepreneurial spirit."

Contact College of Business Administration reporter Colleen Watson at cewatson@kent.edu.

 
 
Index of "Ask SCORE" Akron Beacon Journal Articles
1 -- Going to the Bank
  
2 -- Preparation Key to Marketing Success
  
3 -- Leading often is confused with managing
Guide by being visionary, giving support, direction 
4 -- Structure of board determines how things run
Akron SCORE Vice Chairman Gary Sutherland answered this question 
5 -- Contract workers must fit criteria
IRS says they work own hours, call in others to finish tasks 
6 -- Sometimes math gurus make sense
Accountants, bookkeepers, tax specialists can be allies 
7 -- Uniform retailer puts in extra effort
Akron shop owner finds personal touch attracts customers 
8 -- Avoid the pitfalls of family business
Clarify job roles, treat employees equally, find home-work balance to ensure startup's survival 
9 -- Improper pricing is error that can cost
Finding right balance more art than science 
10 -- Keep the clutter out of the office
Organization aids in productivity and profits 
11 -- Cash flow can put business up a creek
Develop ways to keep company running smoothly; basics just common sense for smaller operations 
12 -- Make sure Web site works hard
Business site can be pretty, but it must produce sales 
13 -- Entrepreneurship Extravaganza rocks on
  
14 -- You must keep backups
Someday you will regret not protecting your most important files 
15 -- A business makeover can get things moving
Small businesses have an edge over big because they can change more quickly 
16 -- Protect names legally
Getting trademarks, service marks key to business identity 
17 -- Economic forecast is cloudy
Experts cite variables in region 
18 -- PEOs cover ABCs of human resources
Companies take care of hiring, payroll and benefits 
19 -- Billing requires personal touches
Telephone call is 10 times more effective than any mailing 
20 -- It pays to advertise; first find out how
Media representatives can help with the basics 
21 -- Look at equipment lease to help conserve cash
Move also avoids risk of buying what is quickly obsolete 
22 -- Develop a Business Plan Now; Count on Profits Later
  
23 -- Talk with workers to get best results
Motivated staff will provide better service 
24 -- Outsider gets IT done
Leave it to experts if you need systems 
25 -- Make your Web site visible
Great content isn't enough. You must make it easy to find 
26 -- Win clients with a knowledgeable staff
Invest in training so employees know customers' needs better than the competition 
27 -- Will a partner help or hurt when building a business?
Don't get one unless she'll complement you, promote success 
28 -- Routine costs can drain a business
Rethinking a few spending habits on `small stuff' can save some cash 
29 -- Keeping good help is tricky
It can be really tough for small businesses 
30 -- Budget can benefit seasonal business
Create cash reserve account, plan for slow times 
31 -- IRS site valuable for small businesses
Advice, information to make you tax smart 
32 -- Cut costs to find success
Paying only what is needed to run your business adds to bottom line. Look at low-margin areas 
33 -- Need customers? Spread the word
Best, and most inexpensive, way small businesses can get customers' attention is by word of mouth 
34 -- Adjust to keep growth going
Marketplace constantly changing, so your plan needs constant review 
35 -- Minimize possibility of employee theft
Set up steps so cash, checks, inventory stay out of wrong hands 
36 -- Crucial to protect invention before filing for patent
Do your homework, but first keep journal on the idea, ask acquaintances to sign nondisclosure form 
37 -- Branding business essential, beneficial
Online, offline combo proves most effective 
38 -- Gizmos, Web services can bring virtual success
Many companies outsource nearly all that they do 
39 -- Cafe serves more than smiles
Mentally disabled staff takes joy in filling diners' plates while learning new skills at Hattie's in Hudson 
40 -- Always review selling habits
Even in good times things can go wrong, so keep up the effort 
41 -- Try these tips when starting business
New ventures succeed more often than not if resources are well-planned 
42 -- Freelancing skills needed for success
Using the Internet, building your personal brand and other tools ensure that you'll find more work 
43 -- Develop personal niche to go far
Reinventing business, targeting unmet needs boosts company profits 
44 -- Boost image by going 'green'
Making small businesses environmentally friendly can be as effortless as choosing products, services 
45 -- Strong start requires funding
Loans are one way to ensure business has key ingredients 
46 -- Speaking skills are lacking
Businesses need to focus on employees' ability to express themselves 
47 -- Updated Web site attracts customers
Seek assistance of writers, designers, researchers to build online presence, keep page looking fresh 
48 -- Businesses embrace online ads
Low-cost advertising tied to search engines helps attract customers 
49 -- SCORE opens offices in Kent and Orrville
  
50 -- Ethics training vital in workplace
Nonprofit organizations offer variety of resources to help create a code of conduct for employees 
51 -- Security breaches are costly
Take steps to protect your computers from threats 
52 -- Family deserves to know loan risk
Give relatives a plan, just as you would bank 
53 -- Some easy steps to save computers
Old machines can be fixed up and useful again if you put them through just a few easy routines 
54 -- It's important to start succession planning early
Being unprepared could put the future existence of the business at stake 
55 -- Branding makes its mark on sales
Distinctive color, shape increase recognition 
56 -- Succeed with mix of workers
To achieve balance, employ people with different strengths 
57 -- Know who's always right
Customers' viewpoint essential for success 
58 -- Diverse workers are part of U.S.
Leaders need to learn, respect key differences 
59 -- Quality personal service difficult
Retailers must train, reward the sales staff 
60 -- Follow six steps to achieve goals
Be honest with yourself about what you want from company when looking at long term 
61 -- Businesses need control systems
Establish specific policies, procedures for tasks to be handled by employees on planned basis 
62 -- Stress can damage business
Learning how to manage it will help protect bottom line 
63 -- 'SWOT' analysis aids entrepreneurs
Consider strengths, weaknesses, opportunities, threats so that you can make objective decision 
64 -- Franchise is method of business
Formula might ensure success; learn details 
65 -- Starting a firm? Ask questions first
Decide if you have necessary skills to succeed through personal review, workshops, counseling 
66 -- Incentives don't have to be expensive to do the job
For the optimum response, personalize the reward, matching it to the recipient 
67 -- Three basic ways to organize business
Decide whether sole proprietorship, partnership or corporation will fit needs best 
68 -- Training is the duty of bosses
Educated employees benefit the bottom line  
69 -- Extending credit can be risky
Firm controls, policy in writing are essential 
70 -- Plan for natural, man-made disaster
Being prepared helps small businesses stay viable in difficult times 
71 -- Make it a goal to set, write goals
Put on paper what you want to do, or it will remain a dream 
72 -- Time management essential
Written plan aids in organizing and prioritizing daily tasks, allowing for better flow in business 
73 -- Gift-giving guidelines can help
Showing appreciation to clients takes planning 
74 -- Keep customers satisfied or else
Communication with employees, clients important for service businesses. Quality is your foundation 
75 -- Customers return for good reason
Understand needs, develop relationships 
76 -- Take care in taking on new work
 
77 -- Book defines what is 'great'
Being large not enough. Accepting mediocrity often limits potential 
78 -- Consider options before saying no
Refusing business opportunities can close doors 
79 -- Mind your business to fight competition
Keeping up with your foes can make you stronger 
80 -- Records end worrying
Good books make tax time easier 
81 -- Shared vision vital for business partnership to succeed
Formal agreement should be drawn up; compromise, understanding, and learning to adapt also essential 
82 -- Preparation is key when starting a business
  
83 -- Look at big piqqcture before cutting costs
Inspect business records, especially profit margins 
84 -- Insure only what is needed
But avoid too many risks; it's often a balancing act 
85 -- Slowdown isn't end of the world
Strong financial management practices can help weather storm, prepare for new opportunities 
86 -- Plan can keep you on track
Outline for growth can be your internal compass 
87 -- Positive attitude is key attribute
It's important to emphasize long-term potential and always keep open lines of communication 
88 -- Keep track of cash flow
Take steps to ensure more money comes in than leaves account 
89 -- Attitude surveys identify problems
Employees often afraid to speak their minds 
90 -- Franchising is cool
  
91 -- Option offers big shortcut into business
  
92 -- Protect your invention idea by taking notes right away
Prove you were first. Prepare a one-page nondisclosure agreement 
93 -- Recession suppression
Changing a few old habits can lead to increased business profits 
94 -- New challenges, opportunities in wings
Business plan, watching numbers, staff investment are among strategic steps you can take for success 
95 -- Business virtues you can count on
Reliability, honesty and trust are just a few 
96 -- Lead or manage: They're different
Both skills needed to be efficient and effective 
97 -- Personal financing has options, risks
Create a small business plan and know pitfalls 
98 -- Outside financial specialists key to success of business
  
99 -- Free workshops for entrepreneurs
Business basics, marketing, leadership among topics 
100 -- Service essential for success
Small business has an edge if it connects with customer 
101 -- How to get paid on time
Small business owner needs payment policy in place to avoid collections 
102 -- Networking helps build your business
Making impression on prospective clients important 
103 -- Bosses often not trained to evaluate employees
Learning the basic concepts helps avoid lawsuits 
104 -- Protect your data. Here are some tips
Even small businesses can take security steps 
105 -- Finding financing difficult
Ads can be misleading; government help slim 
106 -- Good on the job doesn't mean good as a boss
Check these skills, characteristics to see whether you're management material 
107 -- Keep disaster coverage updated
Businesses should make sure insurance will fit current needs 
108 -- If you're the boss, take some time off
Train others to handle the job while you are gone 
109 -- Don't put files at risk
Backing up computer can save your business 
110 -- Business can earn customer loyalty
Make an impression by listening, acting 
111 -- Going green pays off
Businesses save money, protect environment 
112 -- PEOs can ease burden
Companies manage hiring process, benefits 
113 -- Business ethics essential
Keeping all promises, treating people fairly can help define success 
114 -- Research options before ad is placed
Consider demographics of your target audience 
115 -- Insurance can protect businesses run at home
But nearly 60 percent don't have coverage for financial losses 
116 -- Business counselors can provide free advice
Akron SCORE advisers have wide experience to aid in difficult times 
117 -- Uplifting attitude aids marketing, makes sales
Offer clients products and services that can boost efficiency, cut expenses, deliver value 
118 -- A few tweaks can energize a business
Customers' feedback can help with updates 
119 -- How to get funds for business in tough times
Describing problem, solution and result will give you a better chance for grant 
120 -- Leader needs to handle work conflict
Simple steps will help in mediation process 
121 -- Shipping service saves time
Fulfillment company can pack, send products fast for peak efficiency 
122 -- Express gratitude at work
Saying simple thank you generates positive energy 
123 -- Express gratitude at work
Saying simple thank you generates positive energy 
124 -- Leaders are eager to do it right way
Providing motivation is hard part for many aspiring entrepreneurs 
125 -- Internet search engines boost business
Creating key words to describe services can attract customers, help jump-start sales 
126 -- Prepare business for disaster
  
127 -- Attend business seminars at no cost
Akron SCORE offering 7 different workshops 
128 -- Excellent income-tax information available at the Internal Revenue Service's Web site
Regulations, advice, tax forms are all found on the Internet. City, county, state and federal agency offering information 
 
(Click here for links to in-depth small business topics)